From positioning on the shelf to online engagement and personalisation – a huge number of factors influence consumer decision-making.
Discover 6 key trends in retail to effectively shape shopper behaviour in 2018.
47% prefer to stay around the perimeter of the store. Drawing them into the centre takes extra effort.
84% of consumers consider your CSR efforts when deciding what to buy.
76% of shoppers are more likely to visit a store after receiving a personalised offer.